Who We Are

Shams Al Shareqa is the official agent in Jordan for world-leading home appliance and air conditioning brands: Comfee, Viua, Milon, and General Viva.
With years of experience in the HVAC and home appliance industry, we have built a strong reputation for delivering quality products, reliable service, and trusted partnerships across Jordan and the region.

Our Mission

Our mission is simple:

• To provide affordable, energy-efficient, and innovative home solutions for every Jordanian household and business.

• To ensure after-sales care and support that matches the global standards of the brands we represent.

Why Choose Us?

• Official Agency: Exclusive representation of top international brands.

• Local Expertise: Deep knowledge of the Jordanian market and customer needs.

• Trusted Service: Professional installation, warranty coverage, and after-sales support.

• Innovation: A wide portfolio ranging from residential air conditioners to advanced home appliances, ensuring comfort and performance.

Our Brands

• Comfee – Global innovation in energy-saving appliances.

• Viua (Viva) – Reliable and stylish solutions for modern homes.

• Milon – Affordable options without compromising on efficiency.

• General Viva – A leading local brand combining durability with advanced technology.

Our Commitment

At Shams Al Shareqa, we believe in long-term relationships with customers, dealers, and partners. Our promise is not only to provide premium products but also to stand by our customers with continuous support, from purchase to installation and beyond.